--- title: "Google Screened badge: check current agent claims" description: "Check Google Screened badge wording against current Google Verified documentation, then review your real estate website claims, profile links, and sources" canonical: "https://scalewithsearch.com/articles/google-screened-badge-real-estate-current-check" --- ## Site navigation - [Scale With Search](https://scalewithsearch.com/) - Services - Services - [AI systems](https://scalewithsearch.com/ai-systems) - [Site build](https://scalewithsearch.com/work#site-build) - [Whole website fix](https://scalewithsearch.com/work#whole-website-fix) - [Content library with SEO](https://scalewithsearch.com/work#content-library) - [Working session](https://scalewithsearch.com/audit) - Start here - [Send your brief](https://scalewithsearch.com/work#send-your-brief) - [Example scope](https://scalewithsearch.com/work#review-the-example-scope) - [Prices and terms](https://scalewithsearch.com/work#prices-and-terms) - Industries - Real estate - [Real estate agents and teams](https://scalewithsearch.com/for/real-estate) - [Platforms, ownership, and IDX](https://scalewithsearch.com/for/real-estate/real-estate-website-platforms-ownership-idx) - [Search, content, and AI](https://scalewithsearch.com/for/real-estate/real-estate-search-content-ai) - [Inquiries, campaigns, and handoffs](https://scalewithsearch.com/for/real-estate/real-estate-website-inquiries-campaigns-handoffs) - [Buyer, seller, and local pages](https://scalewithsearch.com/for/real-estate/real-estate-buyer-seller-local-resources) - [Rules, privacy, and trust](https://scalewithsearch.com/for/real-estate/real-estate-website-rules-privacy-trust) - Browse by business - [Trades and home services](https://scalewithsearch.com/for/#group-trades) - [Health, wellness, and animal care](https://scalewithsearch.com/for/#group-practices) - [Law, finance, and IT](https://scalewithsearch.com/for/#group-professional) - [Marketing and SEO agencies](https://scalewithsearch.com/for/#group-agencies) - [Shops and manufacturers](https://scalewithsearch.com/for/#group-manufacturing) - [Restaurants, shops, studios, and nonprofits](https://scalewithsearch.com/for/#group-local-services) - Chiropractic practices - [Chiropractic and wellness practices](https://scalewithsearch.com/for/chiropractic-and-wellness-practices) - [Chiropractic and physical therapy clinics](https://scalewithsearch.com/for/chiropractic-and-physical-therapy-clinics) - [All industries](https://scalewithsearch.com/for/) - Resources - Free tools - [AI readiness check](https://scalewithsearch.com/check) - [Free tools](https://scalewithsearch.com/tools/) - [Free Starter Kit](https://scalewithsearch.com/kit/business-memory-starter-kit.zip) - Guides - [AI-native library](https://scalewithsearch.com/ai-native) - [Industry intelligence](https://scalewithsearch.com/intelligence) - [Office job guides](https://scalewithsearch.com/guides/) - [Business memory](https://scalewithsearch.com/articles/business-memory-for-ai-agents-guide) - [Agent governance](https://scalewithsearch.com/articles/ai-agent-governance-guide-small-business) - [Migration and ownership](https://scalewithsearch.com/articles/leaving-vendor-ai-memory-guide) - Articles - [All articles](https://scalewithsearch.com/articles/) - [What changed](https://scalewithsearch.com/changes/) - About - Evidence - [Proof](https://scalewithsearch.com/proof) - Scale With Search - [About](https://scalewithsearch.com/about) - [How it works](https://scalewithsearch.com/how-it-works) # Google Screened badge: check current agent claims If you are searching for the Google Screened badge for your real estate business, check Google's current terminology before updating your website. On October 23, 2026, the former badge help URL redirects to a page titled “About Google Verified badge.” [Google's badge help URL](https://support.google.com/localservices/answer/7549288?hl=en), checked 2026.10.23. Use that dated observation to reopen an old website claim. Confirm the status attached to your own business before displaying a badge or describing its meaning. ## Read the current badge description. Google describes a single Google Verified badge for advertisers. Eligible existing advertisers who completed verification receive it automatically. New advertisers must complete Local Services screening and verification. Google says the badge appears on the Local Services Ads profile and may appear elsewhere. [Google's current badge documentation](https://support.google.com/localservices/answer/16498018?hl=en), checked 2026.10.23. Those statements describe the program. For your website, obtain current account-specific evidence identifying the business and its status. Leave the claim unresolved while that evidence is missing. Record the exact public profile, business identity, visible badge wording, and date checked. Ask the account owner or Google support to resolve a mismatch. Confirm any permission needed before reusing an image or logo on your own pages. ## Inventory where the old claim appears. Ask your website maintainer to list the pages and assets that mention screening, verification, endorsement, or a Google badge. Include reusable page sections so a footer image does not escape the review. Use this proposed inventory: | Placement | What to inspect | Evidence to retain | | --- | --- | --- | | Homepage or service page | Visible badge and the nearby explanation | Exact wording, image, destination, and checked date | | Agent biography | Who the badge claim identifies | Current professional facts and the matching profile | | Repeated footer | Whether the same claim appears across the site | Shared component and affected page list | | Downloadable guide | Badge images or approval language | File name, edition, and correction owner | | Search description or share preview | Old wording stored in metadata | Page address and proposed replacement text | Include the context around an image. A correct label beside an unsupported claim still needs review. Compare each sentence with the evidence it would require. ## Keep the meaning within what you verified. Use the exact current status you can substantiate and have permission to describe. Avoid expanding a verification claim into a promise about sale results, representation quality, or guaranteed customer outcomes. Ask the responsible reviewer to identify what each sentence asserts. A sentence about the business's current status needs current business evidence. A sentence about what the program means needs the platform's current documentation. Leave a missing date or profile relationship unresolved in the review record. Remove unsupported public wording while the question is investigated. Recheck the page after a correction so the image, nearby explanation, and linked destination agree. Use the [agent biography guide](/articles/agent-bio) to maintain the professional identity behind the claim. Keep the approved name and affiliation consistent with your verified facts. ## Separate the badge review from local-ranking promises. Google says the badge change does not affect Local Services Ads ranking. [Google's badge-change note](https://support.google.com/localservices/answer/16498018?hl=en), checked 2026.10.23. Google's local-ranking guidance separately says there is no way to request or pay for better local ranking. It describes relevance, distance, and popularity as the main factors. [Google's local-ranking guidance](https://support.google.com/business/answer/7091?hl=en), checked 2026.10.23. Ask a supplier to define the promised work when its proposal combines a badge, website repair, and local visibility. Record the deliverable and its evidence. Keep an unsupported ranking promise out of the accepted scope. The [Google Business Profile guide](/articles/google-business-profile-real-estate-agents) provides a separate checklist for profile identity, categories, reviews, and the website destination. Confirm the current rules before changing an account. ## Prepare a correction record your maintainer can use. Give each proposed change a page or asset address, the present wording, replacement wording, supporting source, and approval owner. Identify any shared component that needs the same correction. For a removed claim, ask the maintainer to inspect visible text, image alternative text, metadata, and linked files. For a retained claim, preserve the evidence and define what account or platform change should reopen review. Check every profile link after the repair. Confirm that the destination identifies the intended business. Save the date and result with the correction record. This worksheet authorizes no advertiser-account change. Have the account owner handle any unresolved program status through the appropriate support route. ## Put the website correction into a written scope. Prepare the affected URLs, asset list, verified business facts, supporting documentation, and approved replacement text. Identify any unresolved account status separately. Send the website correction through [the Scale With Search scope form](/work). Its published terms exclude paid advertising from the whole website fix and scope Google Business Profile work separately. [Scale With Search's published scope](https://scalewithsearch.com/work), checked 2026.10.23. [Real estate website resources](/for/real-estate). - [Build an agent bio page sellers can check before calling](/articles/agent-bio) - [Google Business Profile for real estate agents: eligibility, categories, and reviews](/articles/google-business-profile-real-estate-agents) - [Real estate CRM and website: map forms to contact records](/articles/real-estate-crm-and-website) ## Related: Real estate - [Build an agent bio page sellers can check before calling](/articles/agent-bio) - [Google Business Profile for real estate agents: eligibility, categories, and reviews](/articles/google-business-profile-real-estate-agents) - [Real estate CRM and website: map forms to contact records](/articles/real-estate-crm-and-website) ---- ```text .|########||. .|########||. .|########||. |##||. .||##|. |##||. .||##|. |##||. .||##|. |#|. .|#|. |#|. .|#|. |#|. .|#|. |#| |#| |#| |#| |#| |#| .#| |#. .#| |#. .#| |#. .#. .#| .#. .#| .#. .#| |#. .#| |#. .#| |#. .#| |# ...... #| |# ...... #| |# ...... #| .# ||#########| #| .# ||#########| #| .# ||#########| #| .#. |######||######|. .#. .#. |######||######|. .#. .#. |######||######|. .#. #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# # .||####|###########################|. # # .||####|###########################|. # # .||####|###########################|. # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || #. .######|#|#########| .# #. .######|#|#########| .# #. .######|#|#########| .# .#. |#####||||#####| .#. .#. |#####||||#####| .#. .#. |#####||||#####| .#. |# ||########|| #. |# ||########|| #. |# ||########|| #. |# ...... #| |# ...... #| |# ...... #| |#. .#| |#. .#| |#. .#| |#. .#. |#. .#. |#. .#. .#| |#. .#| |#. .#| |#. |#| |#| |#| |#| |#| |#| .|#|. .|#|. .|#|. .|#|. .|#|. .|#|. |##||. .||##| |##||. .||##| |##||. .||##| .||########||. .||########||. .||########||. Scale With Search 2026 [scalewithsearch.com](https://scalewithsearch.com) ```