--- title: "How to dispute a Zillow agent review and check your website" description: "Separate Zillow review violations from disputed opinions. Prepare evidence, request re-moderation, and test your website's seller and buyer inquiry paths." canonical: "https://scalewithsearch.com/articles/dispute-zillow-agent-review" --- ## Site navigation - [Scale With Search](https://scalewithsearch.com/) - Services - Services - [AI systems](https://scalewithsearch.com/ai-systems) - [Site build](https://scalewithsearch.com/work#site-build) - [Whole website fix](https://scalewithsearch.com/work#whole-website-fix) - [Content library with SEO](https://scalewithsearch.com/work#content-library) - [Working session](https://scalewithsearch.com/audit) - Start here - [Send your brief](https://scalewithsearch.com/work#send-your-brief) - [Example scope](https://scalewithsearch.com/work#review-the-example-scope) - [Prices and terms](https://scalewithsearch.com/work#prices-and-terms) - Industries - Real estate - [Real estate agents and teams](https://scalewithsearch.com/for/real-estate) - [Platforms, ownership, and IDX](https://scalewithsearch.com/for/real-estate/real-estate-website-platforms-ownership-idx) - [Search, content, and AI](https://scalewithsearch.com/for/real-estate/real-estate-search-content-ai) - [Inquiries, campaigns, and handoffs](https://scalewithsearch.com/for/real-estate/real-estate-website-inquiries-campaigns-handoffs) - [Buyer, seller, and local pages](https://scalewithsearch.com/for/real-estate/real-estate-buyer-seller-local-resources) - [Rules, privacy, and trust](https://scalewithsearch.com/for/real-estate/real-estate-website-rules-privacy-trust) - Browse by business - [Trades and home services](https://scalewithsearch.com/for/#group-trades) - [Health, wellness, and animal care](https://scalewithsearch.com/for/#group-practices) - [Law, finance, and IT](https://scalewithsearch.com/for/#group-professional) - [Marketing and SEO agencies](https://scalewithsearch.com/for/#group-agencies) - [Shops and manufacturers](https://scalewithsearch.com/for/#group-manufacturing) - [Restaurants, shops, studios, and nonprofits](https://scalewithsearch.com/for/#group-local-services) - Chiropractic practices - [Chiropractic and wellness practices](https://scalewithsearch.com/for/chiropractic-and-wellness-practices) - [Chiropractic and physical therapy clinics](https://scalewithsearch.com/for/chiropractic-and-physical-therapy-clinics) - [All industries](https://scalewithsearch.com/for/) - Resources - Free tools - [AI readiness check](https://scalewithsearch.com/check) - [Free tools](https://scalewithsearch.com/tools/) - [Free Starter Kit](https://scalewithsearch.com/kit/business-memory-starter-kit.zip) - Guides - [AI-native library](https://scalewithsearch.com/ai-native) - [Industry intelligence](https://scalewithsearch.com/intelligence) - [Office job guides](https://scalewithsearch.com/guides/) - [Business memory](https://scalewithsearch.com/articles/business-memory-for-ai-agents-guide) - [Agent governance](https://scalewithsearch.com/articles/ai-agent-governance-guide-small-business) - [Migration and ownership](https://scalewithsearch.com/articles/leaving-vendor-ai-memory-guide) - Articles - [All articles](https://scalewithsearch.com/articles/) - [What changed](https://scalewithsearch.com/changes/) - About - Evidence - [Proof](https://scalewithsearch.com/proof) - Scale With Search - [About](https://scalewithsearch.com/about) - [How it works](https://scalewithsearch.com/how-it-works) # How to dispute a Zillow agent review and check your website An agent cannot individually delete a Zillow review. Flag a suspected policy violation for re-moderation through your profile. Zillow says a review that still meets its guidelines remains published. For alleged fraud or spam, its policy directs agents to Consumer Care. [Zillow's agent-review FAQ](https://www.zillow.com/premier-agent/agent-reviews-and-ratings-faq/), [negative-review guidance](https://zillow.zendesk.com/hc/en-us/articles/203580820-Helpful-Tips-on-Handling-Negative-Zillow-Reviews), [review policy](https://www.zillow.com/c/info/review-guidelines/). Keep the dispute focused on the specific rule and evidence. Then check what a seller or buyer finds on your own website. Use the recommendations below to prepare the request and keep your service pages, review links, and contact routes accurate. ## Check whether the reviewer needed a closed transaction Zillow permits reviews from buyers and sellers who communicated or worked with an agent. Its FAQ also includes attempted contact. A missing closing record alone therefore does not establish that the reviewer was ineligible. [Zillow's reviewer eligibility explanation](https://www.zillow.com/premier-agent/agent-reviews-and-ratings-faq/). Before describing a review as fraudulent, check the interaction it describes. Look for an inquiry, showing request, consultation, or attempted call in records you may access. Record what you checked and what remains unknown. A username you do not recognize is a reason to investigate. If the review describes missed communication, test the corresponding contact route. Check whether the form reaches its intended recipient. Use that result to identify a repair. Keep it separate from your assessment of the review's eligibility. ## Match the concern to Zillow's published policy Zillow's policy prohibits false or misleading submissions, irrelevant content, inappropriate language, personal attacks, and spam. It also addresses reviews unrelated to a true interaction. [Zillow's review restrictions](https://www.zillow.com/c/info/review-guidelines/). Use this worksheet to organize a possible dispute. The evidence examples are preparation suggestions, not Zillow's required attachment list. | Concern | What to inspect before reporting | | --- | --- | | Alleged fraud or spam | The exact passage, claimed interaction, and relevant contact records. Separate what the records show from what you infer. | | Off-topic content | The passage and its relationship to your real estate services. | | Personal attack or inappropriate language | The precise wording and surrounding context. | | Disputed factual account | The claim, records that address it, and any uncertainty about the reviewer or event. | | Unfavorable assessment of your service | Whether there is a separate policy concern beyond the rating or criticism. | Zillow's policy distinguishes content disputes from fraud. For an otherwise compliant review that an agent considers false or misleading, it identifies a public clarification comment as the platform recourse. It directs fraud and spam reports to Consumer Care. [Zillow's agent-specific provisions](https://www.zillow.com/c/info/review-guidelines/). Avoid treating every disputed statement as an assured removal case. Identify the strongest supported concern before choosing the route. ## Prepare a focused re-moderation request Save the public profile URL, review text, reviewer username, date, and a dated screenshot. Capture enough context to identify the review. Keep your original records privately. Prepare only the relevant material for support, with unrelated client details removed. For a possible policy violation, Zillow describes flagging the review directly through your profile. Its FAQ says customer service may contact you for more information after re-moderation begins. [Zillow's flagging guidance](https://zillow.zendesk.com/hc/en-us/articles/203580820-Helpful-Tips-on-Handling-Negative-Zillow-Reviews), [follow-up explanation](https://www.zillow.com/premier-agent/agent-reviews-and-ratings-faq/). Sign in to your own profile and locate the review. Use the flagging control available there. Check Zillow's help if your account displays different controls. For alleged fraud or spam, use the Consumer Care route named in its review policy. Structure your request around the profile, review, exact passage, relevant rule, and supporting evidence. State what you want assessed. Keep a factual disagreement and an allegation of no interaction distinct. Leave unsupported details out. Save any acknowledgment, case reference, and decision. If support retains the review, read the explanation before following up. Ask whether relevant new evidence can be assessed through the same case. Treat that as a request for reconsideration. Do not assume a separate appeal button, deadline, or guaranteed second review. ## Prepare a public response you can support Zillow's response instructions direct agents to their profile through Agent Hub. Beneath the review, its help identifies **Respond to review** as the public response control. [Zillow's response instructions](https://zillow.zendesk.com/hc/en-us/articles/228342467-How-can-I-respond-to-reviews). Draft the response before publishing it. Address the concern you can identify. Correct only details you can substantiate. Provide an established contact route for further discussion. Keep private transaction documents, client contact details, and speculation about the reviewer's motives out of the response. Have your broker check wording that concerns brokerage services or confidential transaction details. Publish only promises you can carry out. After posting, inspect the displayed response for accuracy. Keep replacement feedback honest. Zillow prohibits fake reviews and compensated review solicitation. [Zillow's review policy](https://www.zillow.com/c/info/review-guidelines/). Ask eligible clients to describe their own experience without prescribing a rating. ## Understand the effect of deleting your profile Zillow's FAQ says deleting an agent profile removes all its reviews and presence from Zillow. That is broader than removing the disputed review. [Zillow's profile-deletion explanation](https://www.zillow.com/premier-agent/agent-reviews-and-ratings-faq/). Before considering that change, list every website link, badge, and review display that points to the profile. Ask how each would be maintained afterward. Review the profile's role in your public contact information with your broker. Keep profile deletion as a separate decision from submitting a flag. ## Check the website beside the review link Use your own website to explain the services a seller or buyer can ask about. Keep your identity, brokerage affiliation, markets, and contact details current. Support experience and service claims with material you can verify and publish. Label a source link **Read my reviews on Zillow**. Check that it opens your profile. Keep a separate inquiry button nearby. A link to read feedback and a form to contact your business should each have a clear destination. Before reproducing review text, confirm permission for that use. For website testimonials, request separately supplied or approved client wording and attribution. If you present a selection, label it as selected feedback. Do not describe it as the complete profile record. Give a seller page a route to ask about selling a property. Give a buyer page a route to ask about representation or a property. Avoid publishing the dispute as a new page about the reviewer. Keep the website brief focused on service explanations, approved evidence, and working contact routes. - [Connect your real estate profiles to your own website](/articles/real-estate-portal-profiles) - [Build an agent bio page sellers can check before calling](/articles/agent-bio) - [Test the seller inquiry path on your real estate website](/articles/seller-inquiry-path-agent-website) ## Test the seller and buyer inquiry paths Your dispute file identifies the review-policy issue and the website checks beside its source link. Use the documented site failures to brief [whole website fix: Zillow dispute-adjacent pages](/for/real-estate). Repairing website inquiry delivery falls within the whole website fix. [Zillow dispute-adjacent pages, published scope, checked 2026.10.14](https://scalewithsearch.com/work). ## Related: Real estate - [Connect your real estate profiles to your own website](/articles/real-estate-portal-profiles) - [Build an agent bio page sellers can check before calling](/articles/agent-bio) - [Test the seller inquiry path on your real estate website](/articles/seller-inquiry-path-agent-website) ---- ```text .|########||. .|########||. .|########||. |##||. .||##|. |##||. .||##|. |##||. .||##|. |#|. .|#|. |#|. .|#|. |#|. .|#|. |#| |#| |#| |#| |#| |#| .#| |#. .#| |#. .#| |#. .#. .#| .#. .#| .#. .#| |#. .#| |#. .#| |#. .#| |# ...... #| |# ...... #| |# ...... #| .# ||#########| #| .# ||#########| #| .# ||#########| #| .#. |######||######|. .#. .#. |######||######|. .#. .#. |######||######|. .#. #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# # .||####|###########################|. # # .||####|###########################|. # # .||####|###########################|. # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || #. .######|#|#########| .# #. .######|#|#########| .# #. .######|#|#########| .# .#. |#####||||#####| .#. .#. |#####||||#####| .#. .#. |#####||||#####| .#. |# ||########|| #. |# ||########|| #. |# ||########|| #. |# ...... #| |# ...... #| |# ...... #| |#. .#| |#. .#| |#. .#| |#. .#. |#. .#. |#. .#. .#| |#. .#| |#. .#| |#. |#| |#| |#| |#| |#| |#| .|#|. .|#|. .|#|. .|#|. .|#|. .|#|. |##||. .||##| |##||. .||##| |##||. .||##| .||########||. .||########||. .||########||. Scale With Search 2026 [scalewithsearch.com](https://scalewithsearch.com) ```