--- title: "Contractor license details: make your website verifiable" description: "Make plumbing and electrical credentials verifiable on your website. Check authorities, business names, license details, and links before publication." canonical: "https://scalewithsearch.com/articles/contractor-license-verification-website" --- ## Site navigation - [Scale With Search](https://scalewithsearch.com/) - Services - Services - [AI systems](https://scalewithsearch.com/ai-systems) - [Site build](https://scalewithsearch.com/work#site-build) - [Whole website fix](https://scalewithsearch.com/work#whole-website-fix) - [Content library with SEO](https://scalewithsearch.com/work#content-library) - [Working session](https://scalewithsearch.com/audit) - Start here - [Send your brief](https://scalewithsearch.com/work#send-your-brief) - [Example scope](https://scalewithsearch.com/work#review-the-example-scope) - [Prices and terms](https://scalewithsearch.com/work#prices-and-terms) - Industries - Real estate - [Real estate agents and teams](https://scalewithsearch.com/for/real-estate) - [Platforms, ownership, and IDX](https://scalewithsearch.com/for/real-estate/real-estate-website-platforms-ownership-idx) - [Search, content, and AI](https://scalewithsearch.com/for/real-estate/real-estate-search-content-ai) - [Inquiries, campaigns, and handoffs](https://scalewithsearch.com/for/real-estate/real-estate-website-inquiries-campaigns-handoffs) - [Buyer, seller, and local pages](https://scalewithsearch.com/for/real-estate/real-estate-buyer-seller-local-resources) - [Rules, privacy, and trust](https://scalewithsearch.com/for/real-estate/real-estate-website-rules-privacy-trust) - Browse by business - [Trades and home services](https://scalewithsearch.com/for/#group-trades) - [Health, wellness, and animal care](https://scalewithsearch.com/for/#group-practices) - [Law, finance, and IT](https://scalewithsearch.com/for/#group-professional) - [Marketing and SEO agencies](https://scalewithsearch.com/for/#group-agencies) - [Shops and manufacturers](https://scalewithsearch.com/for/#group-manufacturing) - [Restaurants, shops, studios, and nonprofits](https://scalewithsearch.com/for/#group-local-services) - Chiropractic practices - [Chiropractic and wellness practices](https://scalewithsearch.com/for/chiropractic-and-wellness-practices) - [Chiropractic and physical therapy clinics](https://scalewithsearch.com/for/chiropractic-and-physical-therapy-clinics) - [All industries](https://scalewithsearch.com/for/) - Resources - Free tools - [AI readiness check](https://scalewithsearch.com/check) - [Free tools](https://scalewithsearch.com/tools/) - [Free Starter Kit](https://scalewithsearch.com/kit/business-memory-starter-kit.zip) - Guides - [AI-native library](https://scalewithsearch.com/ai-native) - [Industry intelligence](https://scalewithsearch.com/intelligence) - [Office job guides](https://scalewithsearch.com/guides/) - [Business memory](https://scalewithsearch.com/articles/business-memory-for-ai-agents-guide) - [Agent governance](https://scalewithsearch.com/articles/ai-agent-governance-guide-small-business) - [Migration and ownership](https://scalewithsearch.com/articles/leaving-vendor-ai-memory-guide) - Articles - [All articles](https://scalewithsearch.com/articles/) - [What changed](https://scalewithsearch.com/changes/) - About - Evidence - [Proof](https://scalewithsearch.com/proof) - Scale With Search - [About](https://scalewithsearch.com/about) - [How it works](https://scalewithsearch.com/how-it-works) # Contractor license details: make your website verifiable Put plumbing and electrical credentials on your website only after checking the corresponding official record. Identify the issuing authority, correct business or license holder, identifier, and scope approved for publication. Give the visitor a useful verification path. This guide concerns how to present verified facts. Advertising requirements vary with the place and work involved. Have the responsible reviewer establish those requirements before approving the final website wording. ## Replace a generic badge with specific evidence “Licensed and insured” leaves several website questions unanswered. Which business holds the license? Which trade does it cover? Where can a visitor verify the statement? Ask the owner to supply the evidence before designing the badge. The FTC advises consumers to confirm a contractor's license with state or county government and request proof of insurance. Build the website section around information a customer can inspect. [FTC contractor-selection guidance, checked 2026.10.22](https://consumer.ftc.gov/articles/how-avoid-home-improvement-scam). Do not treat a trade license as evidence of insurance. Keep the two statements in separate review records. Avoid publishing policy documents containing private account information merely to fill a proof section. ## Find the authority for the exact trade For a North Carolina example, the State Board of Examiners of Electrical Contractors provides a public license-search link. The State Board of Examiners of Plumbing, Heating and Fire Sprinkler Contractors provides its own search. [Electrical board, checked 2026.10.22](https://www.ncbeec.org/), [Plumbing board, checked 2026.10.22](https://nclicensing.org/). Use those sources only for the applicable North Carolina work. For another jurisdiction, have the business supply the responsible authority and current record. A search result from a commercial directory is not your final source. If the official record is unavailable, keep that field unresolved. Ask the responsible person to obtain confirmation rather than copying an old screenshot into new copy. ## Create a public credential sheet Use this proposed worksheet for each trade. Keep supporting records under the owner's control and give the builder only material approved for publication. | Field | Check before publishing | | --- | --- | | Public business name | Match the name or explain the approved relationship | | License holder | Confirm the person or entity identified by the record | | Identifier | Copy it from the current source | | Trade and classification | Use wording the responsible reviewer accepts | | Issuing authority | Link the correct official source | | Verification date | Record when the source was checked | | Insurance statement | Approve separately from the licensing record | Name the person who will maintain this sheet. Identify which website pages use it. Require that person to tell the builder when a renewal, name change, or scope change affects the public text. ## Place the facts beside the relevant work Use a readable credential section on the about or contact page. Link it from the applicable service page. When the company performs two trades, keep the plumbing and electrical facts distinguishable. Avoid a logo that implies government endorsement. Use the approved authority name and identifier as text. Have the reviewer approve any third-party badge and its permitted use before it enters the design. Check the verification link in the preview. If a search is required, tell visitors which approved name or number to enter. Do not invent a direct record URL that the authority does not provide. ## Accept the section against its sources Compare every displayed fact with the accepted credential sheet. Inspect the footer, service headings, captions, and contact-page text for conflicting versions. Keep rejected wording out of old reusable blocks. The FTC's advertising guidance requires support for claims. Apply that review to certification, experience, and affiliation statements beside the license details too. [FTC advertising guidance, checked 2026.10.22](https://www.ftc.gov/business-guidance/advertising-marketing). Open the phone layout and the verification link. Check that the visitor can still reach the correct service-request path afterward. Save the accepted text and source date together. Define what will prompt the next review. See the [plumbing and electrical website overview](/for/plumbing-and-electrical-contractors) for the wider site plan. Send Scale With Search your current credential section and approved public facts through the [written website scope form](/work). Continue the website review: [AI-native plumbing and electrical: first functions to build](/articles/ai-native-plumbing-electrical-first-functions); [Contractor online booking: request or confirmed visit](/articles/contractor-online-booking-request-confirmation); [Digital marketing for electricians: a website plan](/articles/digital-marketing-electricians-website-plan); [SEO for electrical contractors: an owner checklist](/articles/electrical-contractor-seo-owner-checklist); [Plumber and electrician Google categories: choose a fit](/articles/plumber-electrician-google-profile-categories); [Plumber website prices: explain the fee and estimate](/articles/plumber-electrician-website-pricing-estimate); [Marketing for plumbers: fix the website inquiry path](/articles/plumber-marketing-website-local-search); [Plumbing and electrical AI rules: data, approvals, and spend](/articles/plumbing-electrical-ai-rules-data-approvals-spend); [Emergency plumber website: make after-hours claims clear](/articles/plumbing-electrical-emergency-website-hours); [Plumbing and electrical services: one site, clear pages](/articles/plumbing-electrical-separate-service-pages); [Plumbing city pages: decide which places need a page](/articles/plumbing-electrical-service-area-city-pages). [plumbing and electrical contractors](/for/plumbing-and-electrical-contractors): website and search resources. ## Related: plumbing and electrical contractors - [Contractor online booking: request or confirmed visit](/articles/contractor-online-booking-request-confirmation) - [Digital marketing for electricians: a website plan](/articles/digital-marketing-electricians-website-plan) - [SEO for electrical contractors: an owner checklist](/articles/electrical-contractor-seo-owner-checklist) ---- ```text .|########||. .|########||. .|########||. |##||. .||##|. |##||. .||##|. |##||. .||##|. |#|. .|#|. |#|. .|#|. |#|. .|#|. |#| |#| |#| |#| |#| |#| .#| |#. .#| |#. .#| |#. .#. .#| .#. .#| .#. .#| |#. .#| |#. .#| |#. .#| |# ...... #| |# ...... #| |# ...... #| .# ||#########| #| .# ||#########| #| .# ||#########| #| .#. |######||######|. .#. .#. |######||######|. .#. .#. |######||######|. .#. #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# #. .##|###|##|#|######| .# || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || || |##|#||||||||||||#||#| || # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. # |#||||||||||||||||||||#| #. || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # # .#||||||||||||||||||||||||#| # || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || || ....|||#||||||##|#|||#|#||##||||....|. || #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# #. . ....|# ....#||| ||| .#||| ....#. .# # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. # . ||||#| .#####|| . .#| .#||| ||||# #. .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || .| ||||| #. |#|||||. || #. |#||. .||||| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || || |.... #. ....|#. |. ...|. ....|| || #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# #. .||||||##||||||##||####|||||||#||||||#| .# # .||####|###########################|. # # .||####|###########################|. # # .||####|###########################|. # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#||||||.#.|| # |. ..# #| #|||||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||||| .. |# ## |#| ...#|#|||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#|||#|# .# .#| #| ##|.#..#|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # .#||||||############|######|||||#| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # # |...||#||||||#||||#|#||||||#|||||#||| |.| # #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# #. .. ||||# .|||##|. |#| .|| || .|||#. #| # .# || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || | ...|| ...##| | #| .|. |. ##### .. .| || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || || ||||| || ||||#| . |. |. |#. ||||| |#| || || .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. .# |.....#|....|#.||||.|||##.|#|....||.#||.#. #. #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# #.|||||||#############################| ||| .# || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || || ##||#||#||||||#||#||#||#||##. || # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # # .#|||||||||#||#|||||||||||#| # || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || || |#||||||||||||||||||||||#| || .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. .# |#||||||||||||||||||||#| #. || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || || |#||||||||||||||||||#| || #. .######|#|#########| .# #. .######|#|#########| .# #. .######|#|#########| .# .#. |#####||||#####| .#. .#. |#####||||#####| .#. .#. |#####||||#####| .#. |# ||########|| #. |# ||########|| #. |# ||########|| #. |# ...... #| |# ...... #| |# ...... #| |#. .#| |#. .#| |#. .#| |#. .#. |#. .#. |#. .#. .#| |#. .#| |#. .#| |#. |#| |#| |#| |#| |#| |#| .|#|. .|#|. .|#|. .|#|. .|#|. .|#|. |##||. .||##| |##||. .||##| |##||. .||##| .||########||. .||########||. .||########||. 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