---
title: "Compare 55+ communities on your agent website"
description: "Brief a 55+ community comparison for your agent website with approved age-policy sources, dated costs, amenity details, and property-specific questions"
canonical: "https://scalewithsearch.com/articles/55-plus-community-comparison-agent-website"
---
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# Compare 55+ communities on your agent website

Build a 55+ community comparison around documents a buyer can verify. Identify each community's approved policy description, available housing types, amenities, and dated costs. Keep an individual household's occupancy question separate from the comparison.

The page structure below is an editorial recommendation for agents. Have your broker and qualified legal reviewer approve age-related wording before publication.

## Verify what the 55+ label means

Federal regulations address occupancy, published policies and procedures, and occupancy verification for housing designed for people aged 55 or older. An age label alone does not demonstrate those requirements. [24 CFR 100.305](https://www.ecfr.gov/current/title-24/subtitle-B/chapter-I/part-100/subpart-E/section-100.305), [100.306](https://www.ecfr.gov/current/title-24/subtitle-B/chapter-I/part-100/subpart-E/section-100.306), [100.307](https://www.ecfr.gov/current/title-24/subtitle-B/chapter-I/part-100/subpart-E/section-100.307), checked 2026.10.23.

Ask each community for its current approved policy description and document-request route. Have the reviewer confirm what can be said publicly. Do not infer a household's eligibility from a marketing badge.

Section 100.306 specifically treats phrases such as adult living or adult community as inconsistent with the stated intent described in that section. Preserve the reviewer-approved age-specific description. [24 CFR 100.306(b), checked 2026.10.23](https://www.ecfr.gov/current/title-24/subtitle-B/chapter-I/part-100/subpart-E/section-100.306).

## Use comparable fields with separate source dates

Choose a small set of communities you can maintain. Give each its own detail page or source panel. Make the comparison answer practical questions without declaring a universal winner.

| Comparison field | Record to prepare |
| --- | --- |
| Identity | Community, location, applicable phase, and association |
| Age policy | Approved description, source document, and confirmation date |
| Housing | Verified property types and a separately dated inventory link |
| Amenities | Confirmed facilities, access conditions, and source |
| Recurring charges | Amount, frequency, covered items, source, and date |
| Other charges | Separately confirmed membership or transaction charges |
| Questions | Contact route for unresolved occupancy or property details |

Use UNRESOLVED when a source has not confirmed a field. Avoid presenting a blank cost as zero. Keep proposed amenities distinct from facilities confirmed open.

Publish costs only from approved current material. Preserve whether a charge applies to a phase, membership, association, or particular property. Avoid combining different bundles into a single cheapest-community ranking.

## Let the visitor choose the comparison

Offer filters for verified property characteristics and the visitor's stated preferences. Examples include a first-floor bedroom, a particular housing type, or an identified amenity. Do not infer preferences from age, family composition, or disability.

Keep the public comparison readable without registration. Let visitors select communities and retain those choices in a printable summary or inquiry. If comparison controls are outside the build scope, use a straightforward table.

Ask the builder to make each column heading clear on a narrow screen. Preserve the community name when rows become cards. Require a text explanation for any icon that conveys a policy or cost.

## Keep verification documents out of the first inquiry

Request the communities being compared, the visitor's housing question, and a reply method. Avoid requesting birth certificates or identification uploads through an initial marketing form. Let the community's responsible staff explain its verification process through the approved route.

For selling questions, ask which community and property the visitor wants to discuss. Keep that route distinct from a buyer asking about occupancy. Link the existing [downsizing planning checklist](/articles/downsizing-agent-website-planning-checklist) for moving tasks.

## Agree on acceptance and upkeep

Have the approved wording compared with the preview. Check source links, charges, phase labels, and unknown fields. Send a marked inquiry selecting two communities. Require the received message to preserve both choices.

Assign an editor to review changed policies, charges, and amenities. Keep the source confirmation date unchanged when making an unrelated design edit. Withdraw unsupported wording while a replacement is reviewed.

Bring the comparison fields, approved community records, and contact destination to the [real estate website brief](/for/real-estate). Request the comparison through the [written website scope](/work).

- [Downsizing checklists: plan the website page around the whole move](/articles/downsizing-agent-website-planning-checklist)
- [Real estate CRM and website: map forms to contact records](/articles/real-estate-crm-and-website)
- [Single property websites for agents: separate site or listing page?](/articles/single-property-websites-for-agents)


## Related: Real estate

- [Downsizing checklists: plan the website page around the whole move](/articles/downsizing-agent-website-planning-checklist)
- [Real estate CRM and website: map forms to contact records](/articles/real-estate-crm-and-website)
- [Single property websites for agents: separate site or listing page?](/articles/single-property-websites-for-agents)

----

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Scale With Search  2026  [scalewithsearch.com](https://scalewithsearch.com)
```
